News · W Hotels· (English original)
W South Beach to Overhaul Property, Marriott Management Out
The iconic W South Beach will close in August for extensive renovations, leading to significant staff layoffs. This strategic move follows its acquisition by Reuben Brothers, signaling a new chapter for the luxury Miami Beach landmark.
Exterior view of W South Beach luxury hotel and residences in Miami Beach
Announced June 22, 2026, the W South Beach will undergo a substantial renovation, resulting in the layoff of 337 employees. The hotel plans to close its doors on August 20, with Marriott International concluding its management tenure at that time, according to South Florida Business Journal.
The timeline for the property's reopening has not been disclosed.
Our take: This shutdown, while disruptive for staff, is typical for luxury properties undergoing a change in ownership and seeking a fresh identity. Reuben Brothers' investment suggests a renewed vision for the W South Beach in a highly competitive market like Miami. Expect a significant upgrade, both in design and service, once the hotel re-emerges.
Source : South Florida Business Journal
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