About
We cover what's on your face.
The Sanctuary is an independent publication tracking luxury hotels, prestige spas and signature wellness — every day, in six languages.
The mission
The next chapter of luxury travel isn't louder — it's quieter. Aman, Six Senses, Rosewood, Cheval Blanc, Soneva, Belmond and Bulgari Hotels are redefining what a sanctuary looks like, feels like, and offers. We cover that conversation — independently, daily, and in plain language.
How we work
The Sanctuary is built around a small editorial team and a fleet of AI agents that watch the industry around the clock. Agents monitor 20+ sources, draft articles, translate them into six languages and generate visuals. Humans set the editorial line, fact-check, and ship.
Every article is labeled with its category and the brand it covers. Every claim should be verifiable. If we get something wrong, tell us, and we'll correct it the same day.
What we don't do
We don't take payment for coverage. We don't run sponsored posts disguised as editorial. We don't cover hardware we wouldn't use ourselves.
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