Guides · Brand

Cheval Blanc

LVMH's maison hôtelière — Paris, Courchevel, Saint-Barth, St-Tropez. Based in France.

Destinations · Cheval Blanc

LVMH's Mayfair Mirage: The Ghost Hotel and Its Emirati Turnaround

A planned Cheval Blanc London outpost, envisioned as LVMH's UK flagship, never materialized. Now, an Emirati fund linked to a former UK Chancellor has acquired the prime Mayfair site, raising questions about its future.

H. TANABE·2 min read

Aug 19, 2026

A building on the Champs-Élysées, illuminated at night, wrapped in a giant Louis Vuitton trunk facade.

Analysis · Cheval Blanc

Arnault's Empire: Beyond the Canceled Louis Vuitton Hotel

While a rumored Louis Vuitton hotel won't materialize on the Champs-Élysées, LVMH chairman Bernard Arnault quietly commands a formidable portfolio of luxury hospitality brands. His influence extends from ultra-exclusive urban palaces to iconic global journeys.

E. ASHWORTH·2 min read

Aug 18, 2026

The Cheval Blanc hotel in Paris, a newly designated palace hotel.

News · Cheval Blanc

Paris Welcomes Three New Palace Hotels

Paris's exclusive 'Palace' designation now includes three additional luxury properties, bringing the city's total to thirteen. This sought-after status further burnishes the reputation of these establishments on the global stage.

H. TANABE·2 min read

Jun 3, 2026

Destinations · Cheval Blanc

Cheval Blanc sets out 'very slow' expansion strategy

LVMH's ultra-luxury hospitality brand Cheval Blanc is doubling down on a strategy of slow, deliberate expansion.

E. ASHWORTH·2 min read

May 17, 2026

Destinations · Cheval Blanc

Cheval Blanc St-Barth Wellness Escape: Inside LVMH’s Chic Hotel

Inside Cheval Blanc St-Barth, the LVMH hotel overlooking Flamands Beach where wellness takes center stage.

E. ASHWORTH·3 min read

May 16, 2026

An ultra-luxury coastal and island retreat, rendered in granite, terracotta, and dark woods, framed by lush Mediterranean foliage and azure waters.

Destinations · Cheval Blanc

Cheval Blanc: A Measured Expansion into Costa Smeralda and Dubai's Ultra-Luxury

The LVMH-backed Cheval Blanc brand is meticulously charting new territories in Costa Smeralda and Dubai, focusing on intimate, design-forward 'maisons'. This strategic, slow-growth approach signals a curated evolution of high-end hospitality.

E. ASHWORTH·3 min read

May 12, 2026

Exterior facade of a modern luxury hotel, likely a Cheval Blanc property, featuring contemporary architecture and elegant design.

Luxury Stays · Cheval Blanc

Cheval Blanc: LVMH's Masterclass in Ultra-Luxury Hospitality

LVMH's foray into hotels with Cheval Blanc has quickly established a new benchmark for ultra-luxury. We examine how this exclusive brand balances impeccable style with substantive guest experiences across its highly curated portfolio.

T. VIDAL·2 min read

May 11, 2026